Client project3 min read
EstZapros.ru, Request & Offer Marketplace
Tech stack
Links
Contents
Services
- →Full-stack development on Laravel (PHP)
- →Geolocation and city-bound category system
- →Email notification system via local mail server
- →Subscription plans and payment system
- →REST API for external integrations
- →Admin panel for content and user management
Deliverables
- ✓End-to-end request/offer marketplace platform
- ✓Geolocation, automatic city detection without registration
- ✓Bulk email notifications dispatched from a local mail server
- ✓Tiered plans: free access + paid seller subscription
- ✓Fully responsive, complete functionality on any device
Client Journey
Buyer
- Need arises. A buyer needs a product or service, they land on the platform, see open requests from other users, and immediately understand: this is where they can post their own.
- Geolocation with no sign-up. The site automatically detects the city, with no manual selection required. The buyer instantly sees relevant requests and suppliers from their region.
- Request in 30 seconds. The form is minimal: description, category, contact. One click broadcasts the request to all matching sellers in the category, with no registration, no phone calls.
- Offers arrive by email. The moment a seller submits an offer, the buyer receives an email notification with full details. Multiple offers can be compared directly in the interface.
- Choose and connect. The buyer reads offers, leaves comments, picks the right one, and contacts the seller directly.
Seller
- Subscribe to a category. The seller picks their categories and city once, and gets notified every time a new request appears in their niche.
- Browse the request feed. The feed is filtered by category and city, showing view counts, the number of offers already submitted, and the publication date.
- Submit an offer in a minute. The seller opens a request, writes their offer, leaves contact details. The buyer is notified immediately.
- Paid plan, more requests. The free account gives access to 1, 5 requests per week. A paid subscription unlocks all category requests daily.
Before & After
| Before | After |
|---|---|
| ✗ Finding a supplier meant cold-calling 10, 15 companies manually | ✓ One request and then offers from every matching seller automatically |
| ✗ Sellers had no way to know about new clients without inbound calls | ✓ Email notification fires on every new request in the subscribed category |
| ✗ No history of conversations or offers | ✓ All offers and comments are stored and accessible on the platform |
| ✗ No transparency, impossible to know how many competitors had already replied | ✓ Per-request offer count and view counter visible to everyone |
| ✗ No city binding, requests reached the wrong region | ✓ Geolocation + categories tied to a specific city |
Metrics
Key Features
Categories tied to cities
Geolocation, automatic city detection
Offer submission form
Request detail page and comments
Homepage: broadcast to all suppliers in 1 click
Open requests, views and offer counts
Mobile
City selection on mobile
Request detail on mobile
Founders' Planning Sessions
We hold regular planning meetings with all of the founders: reporting, the delivery of new features and what to build next. These are strategic planning sessions, and I take part in them as the CTO. The other participants' names are hidden.
The First Version, 2016
The first version of estzapros.ru, as it looked in 2016 under the Trade Forum name, with Tyumen as its city. The home page listed request categories, and each request page collected the offers from companies that replied. The mobile layout kept the same structure in a single column.
Static snapshot — scrollable Safari preview
Development Timeline
Alpha release
Payment system and subscription plans
Email notifications from a local mail server
Early responsive design
An early version of the responsive layout.
Adding a new user
The form for adding a new user to the system.
Deleting a request
Private message to a user
Payments and accounts
HTML templates
Showcase, 2017
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